Reddit Logo
Reddit's logo runs on Orangered (#FF4500) with a white Snoo mascot, and its wordmark uses the bespoke Reddit Display typeface introduced in the 2023 Pentagram-led refresh. Snoo, the smiling alien head sketched by co-founder Alexis Ohanian back in 2005, now sits inside a chat-bubble shape that nods to Reddit's discussion-driven communities. For the official mark and usage rules, see Reddit's brand guidelines at redditinc.com/brand.
Reddit Logo Colours
HEX, RGB and CMYK values for the Reddit brand palette.
Use these colours in CSS
Copy the palette as reusable CSS variables for a mock-up or design system.
Reddit Logo Font
The Reddit wordmark is based on Reddit Display, a bespoke wordmark typeface (with Reddit Sans for body text). Fonts used in brand logos are often customised and are not always available for licensing — use the official brand resources below for any approved assets.
Reddit Logo History & Meaning
Reddit launched in 2005, and its mascot Snoo, a friendly alien head, was first sketched by co-founder Alexis Ohanian while he was a student at the University of Virginia. The brand stayed largely flat and single-colour for years before a full identity refresh in November 2023, led by the design studio Pentagram and creative director Natasha Jen. That redesign introduced a rounder, more expressive 3D Snoo seated inside a chat-bubble shape, along with two custom typefaces. The bubble motif and the conversational letterforms tie the whole system back to Reddit's core idea: communities talking to each other.
Reddit logo: official usage guidelines
Reddit doesn't offer a free public logo download. Here's the official word on how the Reddit logo may be used — straight from Reddit.
Categories
Tags
Reddit Logo FAQ
What font does the Reddit logo use?
The wordmark is set in Reddit Display, a custom typeface created for the 2023 refresh whose strokes connect to suggest chat bubbles. A companion family, Reddit Sans, handles body text and was released as an open-source font.
What are the Reddit brand colours?
Reddit's signature colour is Orangered, hex #FF4500 (Pantone 172 C), paired with white (#FFFFFF) for the Snoo mascot and wordmark. Orangered was chosen for its vibrancy and instant recognisability.
Who designed the Reddit logo?
Snoo was originally drawn by Reddit co-founder Alexis Ohanian in 2005. The current logo and full brand identity come from a 2023 redesign by the studio Pentagram, with creative director Natasha Jen's New York team.
What does the Reddit logo mean?
The mark centres on Snoo, a smiling alien head, set inside a speech-bubble outline. The bubble and the conversational letterforms reflect Reddit's identity as a network of communities built around discussion.
Where can I get the official Reddit logo?
Reddit publishes its logo and usage rules through its brand page at redditinc.com/brand. It is a guidelines resource rather than a free-for-all download, so review the trademark and clear-space rules there before using the mark.
Related Logos
Useful logo guides
Need a different brand logo?
Tell us what you need. Requests help us decide what to add next.
Request a logo →Disclaimer
Reddit and the Reddit logo are trademarks of their respective owner. LogoPNG.com is not affiliated with or endorsed by Reddit. We provide brand-identity information and link to official sources; we do not host or distribute this brand's logo files.
Report / Request Removal →